A Leather Company
*Inspired by work we’ve done for a fashion and lifestyle brand (names withheld for confidentiality).
PROJECT: Email Strategy, Email Design
Sustainable goods and powerful stories deserve marketing that matches their impact. A Leather Company—a purpose-driven brand turning reclaimed materials into handcrafted leather products—brought us on to level up their email strategy and grow their eCommerce sales.
We took over their campaigns and automations with one goal in mind: drive conversions while telling a story that matters. The result? Thoughtfully designed emails that inspire action, build brand loyalty, and highlight the mission behind every product.
The Challenge: Boost online sales while telling a powerful brand story rooted in sustainability and social impact.
SOLUTION
A Leather Company needed email marketing that sold and told a story. Rooted in sustainability and veteran empowerment, their brand called for more than just conversions—it needed connection. We built powerful automations and mission-driven campaigns that guided shoppers, spotlighted their purpose, and turned conscious customers into loyal advocates.
EXECUTION
We developed an automation system—including a welcome series, abandoned cart recovery, and more—to guide and convert their audience, while also designing and sending high-quality, on-brand campaigns that not only looked great but told the brand’s story and consistently drove engagement and sales.
“Crafted with purpose. Delivered with impact.”
We blended clean design with messaging that honored their mission—spotlighting sustainability efforts, veteran stories, and the beauty of repurposed materials. The result? A human-centered email strategy that increased engagement, grew sales, and shared a story customers truly believe in.
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